Hello! My name is technically Lezlie, but since you’ve made it this far, you can call me Lolly. With a background in Sociocultural Anthropology and Copywriting, I specialize in uncovering the “why” behind audience behavior and translating those insights into copy that resonates with target audiences. Humans are weird and quirky, with complex emotions and peculiar juxtapositions, and I love finding ways to tap into those distinctly human experiences with clever wordsmithing.

When I’m out of the office, you can find me deep within the pages of a book, hiking in the mountains with my dog, or rewatching World War Z for the umpteenth time. I’m an indoor plant queen, craft beer enthusiast, dog foster, and always plotting my next adventure.

If you ask those who know me well, they’ll tell you that I’ve taught them how life expands when you explore it from a different perspective. So, let’s expand narratives together.