Stitch Fix
Marketing Emails
Subject Line: Five Clicks Max
I took an informational rather than emotional approach to the emails marketed toward men.
Men don’t frequently online shop for clothes, so the idea behind this email is to make it easy to understand and simple to use. Instead of having to search for styles that you like, Stitch Fix has a page full of items you’ll already love. Five clicks max.
Subject Line: Stylishly Yours
Clothes are your statement to the world. I wanted to use Stitch Fix to celebrate individuality because that’s the point of personally curated boxes in the first place.
The smartest thing a fashion brand can do is make its clients feel understood and accepted just the way they are. Marketing emails are for getting clients to the website. However, I want them to celebrate their individuality, so they feel more inspired to buy items rather than solely browsing.
